Posts Tagged "aphrodisiacs"

On food and love

Posted by on Feb 13, 2012 | 0 comments

On food and love

In the 1920s, an advertising campaign of the struggling U.S. avocado industry proclaimed indignantly, “There is absolutely NO conclusive evidence that avocados are an aphrodisiac!” Sales skyrocketed. Obviously we don’t need evidence to feed the human love affair with aphrodisiacs. Admittedly, the U.S. avocado industry didn’t invent that tale entirely: the Aztecs had said the same thing five centuries before. The Nahuatl term for the avocado tree, on which the fruits dangle in suggestive pairs, is the “ahuacahuatl,” or testicle tree. Aztec custom went so...

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The elusive truffle

Posted by on Sep 30, 2011 | 0 comments

The elusive truffle

With a pungent earthy and garlicky flavor and aroma, the white truffle, also known as the alba madonna, is so celebrated in haute cuisine kitchens worldwide that chefs are willing to shell out as much as $10,000 dollars per pound–making it the second most expensive food in the world, only surpassed by edible gold leaf. While attempts to cultivate French black truffles have been successful (although difficult), efforts to cultivate Italian white truffles–which are found primarily in the Langhe region of Piedmont, Italy–have failed, making them truly unique to the soil of this...

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